More Credit Card Offers Being Made
American consumers paid down their credit-card debt during the pandemic. News reports indicate banks are marketing hard to get them borrowing again. Last year credit-card profitability fell to the lowest level since 2009.
DCA Insight:
Banks are making moves to reverse the trend. Credit-card solicitations are arriving in consumers’ mailboxes in droves as issuers seek low-risk cardholders willing to spend now and pay over time. Big banks are upping their marketing budgets—and sweetening offers with miles or points—to drive interest payments.
Recent Comments