DCA Member GasBuddy Acquired by PDI
Travel and navigation app GasBuddy has been acquired by PDI, a provider of enterprise management software for convenience retailers and petroleum wholesalers. The acquisition of DCA member GasBuddy lets PCI extend capabilities in direct-to-consumer delivery of promotional offers, communication and loyalty programs.
DCA Insight
This is a strategic move for both parties. GasBuddy’s built an engaged community of more than 5 million consumers who save money at 150,000+ gas stations across North America. With PDI’s resources, GasBuddy users benefit even more from savings and peer-to-peer interactions their app’s known for. The retailers PDI serves get more value, too, to offer personalized incentives to consumers to drive sales and loyalty. Enhanced experiences for Gas Buddy users and PDI retailers are in store.
FIS Announces Bitcoin Bank Account Technology
Digital Mobile Payments Gain Momentum
Global Banking and Finance reported on key trends in the payments industry driven by advanced airtime API technology and emerging post-pandemic consumer behavior: More utility and city service payments will be made by mobile. Mobile payments will reduce barriers to cross-border trade. And social media and mobile payments will converge.
DCA Insight:
API innovations and agile start-ups are transforming the digital mobile payments space. Simplifying mundane tasks like paying electric, water, and gas bills via mobile phone is a convenient customer welcome. Removing friction (cost and efficiencies) in cross-border trade via digital payments can open new geographic markets and boost economies. And social media and messaging apps increasingly coupled with payment capabilities are enable personalized experiences consumers want.
Consumer Spending Preferences Evolve
Consumers are trending toward contactless transactions, peer-to-peer payments and mobile wallets. Many are pairing debit cards with emerging payment methods to monitor their money better and avoid credit card debt, PYMNTS.com recently reported.
DCA Insight:
Millennial and Gen Z consumers especially are drawn to frictionless debit-based mobile experiences. They’re less willing to defer payments but need the means to monitor cash on hand. These same consumers are less familiar with payment products and how to use them best. Debit issuers, merchants and FIs can strengthen relationships with these demographics by helping them navigate the space and learn financial wellness skills.
EPISODE 62: The New Digital Age of Individual Stock Ownership
We Want to Hear From YOU!
CardLinx Forum June Webinar
Augeo/Figg: Driving the Next Transaction Through Data, Personalization and Curation
Wednesday, June 23rd | 9:00am – 10:00am PST
What’s it take to motivate shoppers to buy? The ability to deliver personalized customer experiences at scale. Targeted card-linked advertising offers powered by consumer transaction data drive revenue and loyalty. Learn more about how to connect with customers in meaningful ways.
Speakers | David Kristal, Chief Executive Officer – Augeo & Brandon Dols, President –Figg
CardLinx Forum (a division of DCA) hosts a live, interactive webinar each month featuring speakers from some of the world’s most influential companies. They share insights on important and relevant topics for your business—including the impact of Covid-19 on consumer credit behavior, mobile wallet adoption, card-linking and lending trends. The webinar is always free to members and non-members are invited to attend at $99 per registration. Members and non-members are encouraged to register now as space is limited!
