Growing out of the CardLinx Association, the Digital Commerce Alliance (DCA) expands our mission to advance commerce by enabling innovative and measurable consumer experiences.
Introducing
ANNOUNCING
A non-profit trade association advancing the future of commerce through collaboration, education and standards in card-linking, mobile wallets and financial data.
MISSION
To drive interoperability and eliminate friction in the card-linking industry.
MISSION
To enable collaborative partnerships for the next generation of mobile commerce.
MISSION
To promote best practices for financial data transparency, security and interoperability.
Our Select Members
Merchants
Tech / Fin-Tech
Banks
Payments
Data
Card-Linking
New Digital Commerce Alliance Annual Study Data Shows Strong Card-linking Growth During Pandemic
The Digital Commerce Alliance (DCA) released data revealing significant industry trends, including those related to card-linking, mobile wallets, and financial data management. Among the global trade association’s findings in its annual study: Card-linking programs top the list of digital marketing tools preferred by respondents, surpassing social media marketing for the first year since the study’s inception in 2016.
Timely industry insights and analysis from newsmakers around the world—brought to you each week in easy-to-access 15-minute episodes.
Episode 97: Who Won and Lost in 2021? A Look at Retailers and Banks
This week on Commerce Code we speak with Mehmet Sezgin, Founder & CEO of myGini, and take stock of how retailers and banks have performed during the pandemic. myGini is an AI-driven loyalty, rewards and customer engagement platform.
Who We Are
The Digital Commerce Alliance (DCA) is the premier, multi-industry trade association advancing the future of commerce through collaboration, education and standards in card-linking, mobile wallets and financial data.
DCA was launched from the CardLinx Association which was founded in 2014 with the mission to promote online-to-offline (O2O) commerce and card-linking worldwide. The CardLinx Association, now known as the CardLinx Forum, is now one of three divisions of the Digital Commerce Alliance. The other divisions are the Mobile Wallet Forum and the Financial Data Forum.
Board of Directors
Silvio Tavares
Chairman of the Board of Directors
Paul Siegfried
Senior Vice President, Financial Services, Transunion
Alisa Ellis
Vice President, Innovation & Emerging Products, Discover
David Kristal
CEO of Augeo and Executive Chair of Figg
Neal Bernstein
Senior Director, Microsoft
Mladen Vladic
General Manager Of Loyalty Division, FIS
Colin Evans
Chairman, Collinson Valuedynamx
Erin Warren
General Manager, Rakuten In-Store Offer Network
Jill Moser
Senior Vice President, Innovation Loyalty & Platforms Partnership, Bank of America
Tim Desoto
Head of Membership Programs, Partnerships & Innovation, Sam's Club
Ethan Chaung
Vice President of Loyalty Solutions, Mastercard Advisors
Chaung
Executive Vice President, Financial Institutions, Cardlytics
Upcoming Conferences
CardLinx Europe Forum
Tuesday, February 22, 2022 | via Zoom
Card-linking & Loyalty: What Drives Interoperability (and Eliminates Friction)?
Reserve Your Spot
Digital Commerce Alliance Forum
Tuesday, March 22, 2022 | San Francisco, CA
Bitcoin and Cryptocurrency: How the Roles of Currency and Technology Are Evolving
Reserve Your Spot
Mobile Wallet Forum
Tuesday, April 26, 2022 | Las Vegas, NV
Mobile Wallets and Contactless Payments: What’s Driving the Next Generation of Mobile Commerce?
Reserve Your Spot
Trade for Good
The Digital Commerce Alliance’s motto is Trade for Good. These three simple words sum up the mission of our non-profit trade association: DCA drives the future of trade and commerce, by making it a more socially positive, more friction-free experience for all parties, including consumers.
We believe that trade can be one of the most powerful forces for good. Our aim is to help merchants, card issuers, payment companies, fin-tech organizations, and consumers benefit in multiple ways from innovation enabled by digital commerce technology.
Members are empowered by DCA—and its 3 divisions, the CardLinx Forum, the Mobile Wallet Forum and the Financial Data Forum—to do all they can to make every aspect of trade good for both buyers and sellers, as well as their companies and the communities they serve.
Financial Data Forum Webinar
How Alternative Data Could Impact Credit Scores
Get information and insights on the current state of rent reporting among affordable housing providers. Learn more about the evidence around the benefits of rent reporting for low income populations, the obstacles to rent reporting that still exist today, and the Federal government’s and HUD’s opportunities to help millions of individuals with poor or no credit participate in mainstream financial markets.
DATE / TIME
Wednesday, January 19th, 10am – 11am PST
Register for Webinar
SPEAKERS
Jeff Richardson
SVP Marketing & Communications, VantageScore
Dara Duguay
CEO, Credit Builders Alliance
Top 20 Women in Digital Commerce
DCA is pleased to announce this year’s list of the Top 20 Women in Digital Commerce. These exceptional executives are being recognized for outstanding leadership and achievement in our industry.
As a membership organization advancing innovative approaches in digital commerce—retailing, fin-tech, digital advertising, mobile payments, banking, card-linked offers, and loyalty—DCA recognizes that now more than ever, women executives are leading the charge.
Featured Insights
Cryptocurrency Lenders To Check Credit Reports
Cryptocurrency Lenders To Check Credit Reports Consumers are now able to provide blockchain companies access to their personal credit scores through the security firm Spring Labs. Specifically, DCA members TransUnion…
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