DCA-CardLinx

An exclusive multi-industry association of leading companies.

We are creating the next generation of consumer commerce experiences through collaboration, education, and industry standards. DCA members practice Trade for Good: commerce that elevates society and respects every consumer.

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The DCA-CardLinx Industry Survey is a 27-question poll gathering insights from industry leaders in digital commerce. It serves as the foundation for creating this study, one of the organization’s most frequently requested resources.

The members-only version features an additional 25 pages of insights and results from the latest survey.

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September 2, 2026

DCA-CardLinx Webinar

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September 22, 2026

DCA-CardLinx 2026 Annual Summit

New York, New York

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Timely industry insights and analysis from newsmakers around the world—brought to you each week in easy-to-access 15-minute episodes.

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This week on Commerce Code, we are joined by MB Bell and Eileen Peacock from Valuedynamx. Eileen is SVP and General Manager for the U.S., and she’ll give us the strategic, industry-level view. MB Bell is Senior Director of Partnerships, and MB is going to bring it to life with the real client stories – the partnerships, the integrations, and the campaigns that are actually running. They have joined us to talk about:

How loyalty has evolved from standalone programs into connected ecosystems;
Why partnerships – and the right mix of them – have become the real competitive differentiator;
How embedded commerce is reshaping the customer journey; and

The Valuedynamx story itself, including how the company brings the appeal of Apple products into loyalty programs to drive acquisition, engagement and redemption, and what it means to position Valuedynamx as a “Partner Connector Hub.”

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Episode 191: One to Many: Moving Loyalty From Standalone Programs to Connected Ecosystems

This week on Commerce Code, we are joined by MB Bell and Eileen Peacock from Valuedynamx. Eileen is SVP and General Manager for the U.S., and she’ll give us the strategic, industry-level view. MB Bell is Senior Director of Partnerships, and MB is going to bring it to life with [...]

July 31, 2026

Digital Commerce Alliance

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Episode 190: Orchestrating the Future of Credit: How Alternative Data Pipelines are Changing the Lending Landscape

This week on Commerce Code, we speak with Rikard Bandebo from VantageScore and Arvind Ronta from Pentadata. A little about the companies – VantageScore is a leading credit scoring company whose model is especially predictive because it uses new data sources that make it possible to provide credit scores to [...]

March 25, 2026

Digital Commerce Alliance

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